Paper Moon Packaging
Back See Project
Paper Moon Packaging
PackagingIllustrationPrint
- Year
- 2022
- Client
- Paper Moon Books
- Role
- Illustrator & Packaging Designer
The Brief
A children's bookstore wanted a house tea line as a small side revenue stream, with packaging that felt like an extension of the shop's storytelling, not a generic retail add-on.
Process
Each blend got its own hand-drawn scene rather than a shared template, treating the box lids like a tiny series of book covers.
SketchDigitalFinal
Solution
Six illustrated tea tins, each telling a small visual story tied to its flavor, sharing one structural design so production stayed simple.
Results
The tea line sold out its first print run in six weeks and is now a standing shelf item near the registers.